As the Economies around the globe go back to some kind of normality zoom meetings and videos may fade out. Before you cross from your list this type of communication I would highly recommend you to rethink about it as we don't know yet how the situation will unfold during the winter months at least for the North Hemisphere.
Facebook is gaining popularity against all odds especially within the Baby Boomers Generation.
They have also upgraded the platform so you can have your shop inside your business page and recently they have introduced the Live function in order to demonstrate and sell your products / services.
All these are super powerful tools any business can use for their benefit in order to stay connected with their audience.
Use Facebook Live to answer customer questions. Think up some in advance to answer on camera. One of the best reasons to go live on Facebook is the opportunity to engage with followers. During your Facebook live video, solicit and answer questions your audience asks.
Staying in touch with your customers, feeding them with all the latest updates and trends it's fundamental if you want to win the 21st century marketing game.
Be consistent even your audience doesn't show up in the numbers you expected. Every piece of content you are publishing is vibrant. It's a living advertisement of who you are and what you do and remains
in the space for ever. The positive residual outcome will surprise you.
P.S If you are confused with your marketing strategies especially when it comes to Social Media visit our Academy. We are offering a plethora of great courses and eBooks you can use to level up your social media presence and attract more clients. If you have any questions our team is here to help you. Send an email to our support.